Palm PR & Digital is delighted to be appointed the FMCG public relations company for Fatt (Livefatt.com), the UK’s original keto snack brand. It produces delicious and all-natural, sweetener-free, low carb and low sugar keto products as part of its mission to keep keto clean, healthy, convenient and accessible.
Palm manages the integrated campaign for the Fatt range, which currently includes Bars and Cookies and has been created to feed the brain and body. Most products in the range are less than 2g of carbs (sugar) per portion and all are high in good fats and inulin, a prebiotic fibre. Everything is sweetener-free and delivers the magic of keto: a way to gain physical energy, sharper mental clarity and all-round better health.
Fatt is committed to creating all-natural and healthy products. It is the only keto brand that is sweetener-free and its range is loaded with gut-loving prebiotic fibre, good-fats, clean energy and is free from palm oil, gluten and GMO ingredients. Nearly all its range is suitable for vegans.
All products are optimised for convenience and can be eaten at-home or on-the-go so individuals can keep in keto when they don’t have time to cook or plan.
Fatt’s Product Range
Fatt Caramel & Sea Salt Ketogenic Nut Bar (RRP £1.85): Smooth, rich caramel chewiness with an irresistible salty edge that satisfies for hours. With just 2g of carbs per bar and containing 11g of fat, this delicious, all-natural plant-based treat is high in prebiotic fibre for a healthy gut. It is free from palm oil, GMO, dairy, gluten and fillers.
Fatt Dark Chocolate Ketogenic Bites (RRP £3.69): A duo of intense dark chocolate Bites, filled with a rich cocoa cream. With just 3g of carbs per Bite and zero added sweeteners, this delicious, all-natural plant-based treat is high in prebiotic fibre for a healthy gut. It is free from palm oil, GMO, dairy, gluten and fillers.
Fatt Almond & Vanilla Ketogenic Cookie (RRP £1.85): A crumbly, buttery cookie with nutty notes of almond and sweet, natural vanilla. With just 1.5g of carbs in each cookie, this delicious, all-natural treat is high in prebiotic fibre for a healthy gut. It is free from palm oil, GMO, gluten and fillers.
All About Keto
The ketogenic diet is a very low carbohydrate diet to induce ketosis, a metabolic state, in which the body uses fat, instead of carbs, as fuel, boosting energy and enhancing mental clarity.
There are several different types of ketogenic diets which are used to help manage different health conditions, but they share one common feature that the body must have less than 50g of carbs per day and should use fat as the main energy source in the diet.
A natural way for the body to help itself, the keto diet goes beyond simple calorie counting and looks at a more advanced solution to self-optimise and improve wellbeing.
Following the low-carb, high-fat ketogenic diet will help enhance performance for endurance sports and at the gym, as it optimises fuel – relying more on slower-burning fat than fast-acting glucose.
It also has global acclaim and is followed by celebrity trainers, nutritionists and their clients. Celebrities such as Halle Berry are advocating the keto lifestyle for fitness and wellness purposes.
The keto eating plan can also improve skin health, specifically for acne sufferers who benefit from not having a diet with blood sugar highs and lows or refined carbohydrates.
Fatt Ketogenic Nut Bars (RRP £1.85), Ketogenic Bites (RRP £3.69) and Ketogenic Cookies (RRP £1.85-£9.25) are available on the Fatt website (Livefatt.com), or in a number of UK outlets, including Whole Foods Market, Planet Organic, As Nature Intended Stores and Amazon.
Palm is the food specialist agency for UK business Fatt launching all-natural, sweetener-free, low carb and low sugar keto products.
Follow Fatt on Instagram: @live.fatt
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