Andaz London Liverpool Street launches Creative In Residence series

Andaz London Liverpool Street is delighted to announce the launch of its East London Creative In Residence series, with photographer Stefan Sieler’s first solo exhibition Moments of Being, inspired by the hotel and showing in the historic 1901 Ballroom, from 14th to 20th February 2022. Leading PR agency Palm is thrilled to be driving the press forward for this initiative.

Exhibition Concept & Creative Vision

Walthamstow-based photographer Sieler was allowed unrestricted access to Shoreditch’s Andaz London, and the exhibition is inspired by the building’s many-layered history and eclectic design, combining its rich Victorian heritage from 1884 as The Great Eastern Hotel with today’s modern aesthetic and East London’s creative flare and colourful vibrancy.

Andaz London aims to cater for the inspired, curious traveller and Sieler’s exhibition Moments of Being explores the transient nature of a hotel and how this empowers individuals’ creative freedom, in true alignment with the hotel brand’s ethos Express Your Andaz: allowing – and more so encouraging – guests to be who they want to be in that moment.

The exhibition shares this idea of reinvention through intrigue, mystery and seduction. On a personal level, it shows the subjects in various stages of being: from playful and intimate scenes to more flamboyant pieces, with the subject conscious of their own theatre in a modern, image-saturated world.

Others have quasi-religious overtones, with the exhibition’s centrepiece artwork featuring the hotel’s stained-glass windows as the backdrop to a robed figure in a moment of contemplation, with jewel-coloured drapes and titian hair.

Each photograph portrays a lone subject occupying a different space in the hotel and the exhibition explores questions around solitude and privacy – what do we do when we’re alone, when we just… are?

These rich and various ‘moments of being’ are inspired by the diverse history of Andaz London and the ever-changing, vibrant and creative culture of East London.

Historic Venue & Cultural Legacy

From its early origins in the 13th century as the site for ‘Bedlam’, London’s first psychiatric hospital (1247) to its historic significance as one of the oldest purpose-built luxury railway hotels in London—surviving two world wars, hosting the 90’s famous East London nightlife hub GE Club, and now offering a trailblazing five-star lifestyle—Andaz London stands as a testament to reinvention and change. The space acts as both inspiration and the perfect stage for exploring themes of fleetingness and transformation.

An East London institution with a rich past, Andaz London’s opulent architecture and occasionally gritty story tell a tale of contrasts. Seduction versus virtue, public versus private, grandiose versus grunge.

With stark lighting and bold use of colour, Sieler plays with the provocative, using a sometimes surrealist but always intimate tone. His photography captures the twilight spaces where transience and containment collide to create vivid moments of escapism.

Opening in the week before London Fashion Week 2022, Stefan Sieler—who has worked with luxury brands including Manolo Blahnik, Lulu Guinness, and Grenson—infuses his work across music, fashion, and still life with elements of surrealism, saturation, and symmetry. With over a decade of experience, his portfolio features portraits of Will Poulter, Chris Eubank, Martin Compston, Skin, Darryl Hannah, Ray Winstone, Jamie Winstone, Goldie, Orbital, Carl Craig, Jasmine Guinness, and Melanie Blatt, among others.

Exhibition Details

Date: Monday 14th February – Sunday 20th February 2022
Time: 11.00am – 8.00pm
Price: Free

The exhibition is hosted in the 1901 Ballroom with its iconic glass dome that lost only one glass panel in the Blitz, having been protected by the hotel’s mattresses.

Get in touch with the Palm hospitality PR team to find out more: hospitality@palm-pr.com

Website: www.andazlondonliverpoolstreet.com
Twitter: @AndazLondon
Facebook: @AndazLondon
Instagram: @andazlondon

Find out what press has to say about the exhibition:

https://www.timeout.com/london/art/moments-of-being-at-1901-ballroom
https://www.wonderlandmagazine.com/2022/01/28/wonderland-loves-euphoria/
https://hoxtonradio.com/stefan-sieler-moments-of-being/

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