LÄRABAR (www.larabar.com) is a cult US snack brand and creator of the original and tasty fruit and nut bar. Founded by female entrepreneur Lara Merriken in 2000 to provide people with delicious tasting ‘food made from food’, LÄRABAR sales hit $178m in the US last year, and has surpassed other companies to become the fastest growing Wellness brand in the Nutrition category.  The brand is a household name in the USA and beyond, with a huge celebrity fan base.

With LÄRABAR, less is moreish, which is why each tasty and convenient bar only includes what is really delicious and absolutely necessary. There are no more than six ingredients in any product; each one is a magical combination of delicious fruits and natural nuts that lift the spirit with every bite. LÄRABAR is on a mission to help people eat well, get active and be present. The brand was established on the idea that real food should be accessible to all and believes that a sound mind and body are derived from food in its simplest state.

All products are vegan, gluten-free, and contain no added sugar or added flavours.