Palm PR featured on PR Examples for work with Ohlala & Bloody Good Period

Posted on 15/05/2018 · Posted in Food and Drink, News, Palm PR

It was fantastic to see our work with Ohlala and Bloody Good Period featured on PR Examples, with Palm’s Managing Director, Emily Keogh, commenting on the success of the campaign:

“We were thrilled to work with Ohlala and Bloody Good Period on this bold and provocative campaign to help fight period poverty in the UK. Palm PR & Digital is a food and drink agency with particular experience in innovative brands that break convention, so Ohlala Founder Meredith O Shaughnessy’s brilliant initiative was the perfect project for us. The team secured coverage for the statement patisserie across a range of print and online titles, including the Metro Online, Mail Online and MTV. The tampon macarons were featured as Time Out London Magazine’s ‘comment of the week’, being the story that caused “the most consternation”. There was also a raft of social media coverage, with Time Out Food & Drink, Metro and The Sunday Times Style Magazine tweeting about the “bloody delicious” confectionary.”

Award winning London-based business Ohlala created the world’s first tampon macarons to highlight a real issue for women around the world. By partnering with forward-thinking charity Bloody Good Period, Ohlala aims to help end period poverty by donating £10.00 for each box of eight tampon macarons bought via the Ohlala website.

The delicious macarons are handmade in Bloomsbury by Founder Meredith O’Shaughnessy and her female patissier team. For every single box of Ohlala tampon macarons purchased, a month’s supply of sanitary products will be bought. This campaign is designed to help the fight against period poverty that affects one in 10 women in the UK* alone, with proceeds raised going to buy period packs for asylum seekers, refugees and women with low income.

Read the full article here: https://www.prexamples.com/2018/05/bloody-good-period-and-ohlala-team-up-to-create-edible-tampon-macarons/

*Plan International Survey, 2017: https://plan-uk.org/media-centre/1-in-10-girls-have-been-unable-to-afford-sanitary-wear-survey-finds