Blog. Palm PR News

If sober is the new drunk, how can alcohol brands innovate to remain relevant to mindful Millennials?

Posted on 06/11/2017 · Posted in Food and Drink, Palm PR

Following a recent report published by Mintel, one third of all Brits have reduced their alcohol intake over the past 12 months with 23% choosing a lower-alcohol beer, cider or.. read more

Vegan or Bust? Why UK restaurants can’t ignore the meat-free movement.

Posted on 03/11/2017 · Posted in Food and Drink, Palm PR

According to the Vegan Society, veganism is now one of Britain’s “fastest growing lifestyle movements” and has increased by 260% over the past ten years. What was once seen as.. read more

Robots & Restaurants: Your Future on a Plate

Posted on 13/10/2017 · Posted in Food and Drink

This month, Shake Shack announced that they are starting to implement an employee-free ordering system in their Manhattan store. This is not the first place to have done something similar, numerous.. read more

Why You Should Be Telling More Instagram Stories

Posted on 12/10/2017 · Posted in Social Media Bytes

Since the introduction of Instagram stories into the Instagram platform, conversation has been dominated by comparisons to Snapchat and the negative impact it has been having on the rival platform.  .. read more

Why It’s Harder Than Ever Before To Get Those Instagram Likes & Follows

Posted on 27/09/2017 · Posted in Social Media Bytes

Users on Instagram, from Influencers to well-known Brands, have been suffering noticeable drops in both follower growth and engagement over the past four months.  The most significant drops seem to.. read more

How hotels can get healthy profits by targeting the wellness traveller (even if there’s no spa)

Posted on 19/05/2017 · Posted in Blog

Hospitality Valuation Service (HVS) reported that ‘hotels lose approximately $450million in direct revenues per year to Airbnb’. Traditional hotels need to broaden the types of travellers they are attracting in.. read more

Sugar Rush: Is Easter the new seasonal spending rival to Christmas?

Posted on 13/04/2017 · Posted in Mash Direct

Brits are predicted to spend more on Easter in 2017 than ever before. With John Lewis reporting a ‘23 percent increase in Easter spending on last year’[1]  and IDagency stating.. read more

Changes to the inflation basket points to shifting consumer eating habits

Posted on 14/03/2017 · Posted in Mash Direct

On the 14th March, the Office for National Statistics, the recognised national statistical institute for the UK, updated the basket of goods used to measure the UK’s inflation rate. Included.. read more

Sugar Tax confirmed in 2017 Budget

Posted on 08/03/2017 · Posted in Mash Direct

In the 2017 Budget, Philip Hammond confirmed that the Sugar Tax will come into effect in April 2018. This follows the path laid out in the 2016 Queen’s speech, although.. read more