BRITISH BRAND CREATES THE FIRST SNACKS BAR IN UK TO CONTAIN 100% NRV OF VITAMIN D, C & B12
We are proud to be heading up the PR campaign for Perkier (www.perkier.co.uk), the innovative British company on a mission to perk up the nation’s wellbeing and protect the planet. The company has launched a UK first with its +Immune range of deliciously decadent plant-based chocolate dipped snack bars.
Made with all-natural ingredients and uniquely boosted with 100% NRV Vitamin D, C and B12, the products are a tasty way to support the immune system in order to better fight off respiratory infections, like seasonal flu and coronavirus. A ground-breaking first for the UK, there are no other food or drink products that provide 100% NRV of Vitamin D, C and B12.
- Nutty Toffee with Dark Chocolate: A deliciously satisfying combination of cashew nuts, peanuts and toffee pieces for crunch, all dipped in a base layer of real dark chocolate. Guaranteed to perk up even the dullest of days.
- Salted Caramel with Dark Chocolate: Luxurious superfood cacao is blended with peanuts and perked up with puffed quinoa and a sprinkling of sea salt, all suspended in a layer of decadent real dark chocolate.
The most delectable way to get a daily vit-hit, Perkier +Immune bars can be enjoyed as a tasty mid-morning snack at the desk, on-the-go, post workout or as a satisfying afternoon treat. Enjoy straight from the pack, or get creative and add pieces to smoothie bowls, puddings or to top dairy-free yoghurt.
All Perkier products are nutritionist approved, high in fibre, 100 per cent plant-based and gluten-free.
The Science
Each Bar provides 100% NRV of Vitamin D C & B12 and so can be used as a tastier replacement for a traditional supplement.
So much more than your average snack, Perkier has developed highly functional bars: the nuts in each Perkier +Immune bar contain healthy fats to increase absorption of Vitamin D. They contain 5g prebiotic chicory fibre for a healthy gut (70% of the immune system resides in the gut), 6g of plant protein and are under 160 kcals per bar. Proudly 100 per cent plant-based, the B12 is added to support vegan diets. 50% of vegans are deficient in Vit B12 as its main sources are animal based.
The +Immune range was created in direct response to government health guidelines[1], which recommends fortifying diets with Vitamin D during these challenging times, to help protect the body from respiratory infections[2] like Coronavirus.
The Bars are available on the Perkier website or Amazon Prime, in Sainsbury’s and Morrisons (from 9th November 2020), in the ‘free from’ aisle.
Follow the brand for the latest news and updates : www.perkier.co.uk
[1] UK Government advice states “everyone is advised to consider taking a daily supplement (10 μg) of Vitamin D in autumn and winter”. The Scottish government advised: “Everyone (including children) should consider taking a daily supplement containing 10 micrograms of vitamin D”.
[2] In a systematic review of 25 randomised control studies into the role of Vitamin D in preventing respiratory infections, research from Queen Mary University of London led by Prof Adrian R Martineau
concluded that Vitamin D supplementation protects against acute respiratory tract infection (BMJ 2017; 356:i6583)